Someone finds the business.
We build a website where they can ask for a tree removal estimate.
Websites, booking, and follow-up for home service businesses.
Keep your next customer from getting lost in the shuffle.
We connect your website, customer requests, booking, and follow-up so your team knows who needs a reply and what happens next.
Less chasing. More doing.
WHAT HAPPENS WHEN SOMEONE NEEDS HELP● Example only
From the first request
to the finished job.
Here is an example for a tree care business. Click through the steps.
01Find you
02Ask for help
03Get a reply
04Book a time
05Get an estimate
06Finish the job
Someone finds the business.We build a website where they can ask for a tree removal estimate.
This is an example. No real messages are sent.
Here is what we do
Make the next step
easier for your customer.
Someone needs help. They find your business. We make it easier for them to ask for an estimate—and for you to keep track of what happens next.
They ask for help.
Their name, phone number and request go into one organized place.
They get a quick reply.
The system can automatically text: “Thanks for reaching out! Here’s how to book an estimate.”
They book an appointment.
They pick an available time and receive reminders.
They receive an estimate.
If they have not answered, the system can send a friendly follow-up. Replies and decisions go back to your team.
The job gets finished.
After your team marks the job finished, the system can ask for a review and remind them about future services.
You cannot be everywhere at once
Keep the next step
from falling through the cracks.
You are on a job. The phone rings. An estimate needs a follow-up. You should not have to remember it all.
Give each task to someone.
A new request can create a task for the right person: call the customer, follow up on an estimate or schedule the job.
Set a time to do it.
The task has a due date. The person responsible gets a reminder. We can also set an alert for you when a task is overdue.
See what still needs doing.
See what is due, what is late and what is done in one place. Your team updates the tasks as they finish the work.
Example task list · Not live customer data
Call back about tree removal · Office team · Due today at 9 a.m.
Follow up on the roof estimate · Estimator · Due today at 2 p.m.
Book the approved job · Job scheduler · Due tomorrow
We agree on who gets each task and when reminders go out. If you work alone, the tasks go to you. These tools help you keep track; your team still needs to act.
Why keeping up matters
A missed reply can
mean a missed job.
When calls, requests and estimates get forgotten, customers may move on. Here is what the research says—and a simple example of what that could cost.
of home-service calls were missed.
That was the home-services missed-call rate in CallRail’s 2025 benchmark report. Its overall study covered 1.1 million conversations across several industries.
Read CallRail’s report · January 2025 ↗had taken their business elsewhere.
In a separate survey of 1,000 U.S. consumers, 78% said they had taken their business elsewhere after they could not reach a company by phone.
Read CallRail’s survey · September 2025 ↗Less to keep in your head.
Keep customer requests, follow-up tasks and due dates together. See who is responsible before another day slips by.
Talk about what gets missed in your business ↗An example · Not a research finding
What could 10 forgotten requests be worth?
Imagine 10 qualified requests go unanswered or never get a follow-up in a month. If 2 of those people would have booked a $1,000 job:
2 potential jobs × $1,000 = $2,000 in potential revenue that month.
These are made-up numbers to show the math. Use your own request volume, booking rate and average job value. This is potential revenue, not profit or a promise of recovered sales.
These are third-party vendor studies, not Simple Service Systems client results. The consumer survey covers businesses generally, not just home services. It does not mean 78% of missed calls become lost jobs. Neither study measures revenue lost specifically to forgotten tasks; actual results depend on your business.
A few examples
What could this look like
for your business?
Choose your type of business. We change the details to fit the work you do.
01 / Tree care
Tree care
A tree removal estimate, from start to finish.
- They ask for help.
- A homeowner finds your website and asks about a tree.
- We make it easier to reply.
- Their details go into your customer list. They get a quick reply and a link to book an estimate.
- You do the work. We help you follow up.
- You send the estimate. The system can follow up, ask for a review after the job and remind them about future work.
02 / Landscaping
Landscaping
Keep track of the next yard project.
- They ask for help.
- A homeowner asks about a new lawn or regular yard care.
- We make it easier to reply.
- Their request goes to the right person. They get a reply and can book a visit.
- You do the work. We help you follow up.
- After you send a price, the system can follow up. It can also remind past customers about seasonal services.
03 / Exterior cleaning
Exterior cleaning
Make it easier to book the next cleaning.
- They ask for help.
- A customer asks about roof, gutter or driveway cleaning.
- We make it easier to reply.
- Their details and the work they need go into one list. They can book a visit and get reminders.
- You do the work. We help you follow up.
- You send a price and finish the job. The system can ask for a review and remind them when another cleaning may be due.
04 / HVAC
HVAC
Reply when your team is on another call.
- They ask for help.
- A homeowner calls about heating or cooling while your team is busy.
- We make it easier to reply.
- The system can send a text saying you missed the call. It saves their request and tells your team to call back.
- You do the work. We help you follow up.
- Your team handles the problem and books the work. The system can send reminders for the visit and future maintenance. Urgent problems go to your staff.
05 / Roofing
Roofing
Follow up after the roof estimate.
- They ask for help.
- A homeowner asks what a new roof would cost.
- We make it easier to reply.
- Their details are saved. They can book an inspection and get a reminder before the visit.
- You do the work. We help you follow up.
- You send the estimate. The system can remind them to review it and tell your team when they reply.
06 / Plumbing
Plumbing
Keep requests from getting forgotten.
- They ask for help.
- A customer asks about a new water heater or a routine repair.
- We make it easier to reply.
- Their request goes into your list. The right person on your team gets a reminder to reply.
- You do the work. We help you follow up.
- Your team books the visit. The system can send a reminder and ask for a review after the job. Urgent problems go to your staff.
These are examples, not stories about past clients. We agree on the steps included in your package before we start. Your team still talks to customers and makes job decisions. We send messages only through channels the customer has agreed to or that are otherwise permitted.
How we get you started
We set it up.
We show you.
We stay to help.
We take care of the setup and help keep it working. Your team answers customer questions, gives estimates and books the jobs.
Tell us how you work.
We ask how customers reach you, how you give estimates and what takes too much time.
We set up the tools.
You receive a clear scope, price and implementation plan. We set up the forms, booking times and follow-up steps we agreed on.
We check it together.
We try each step and show your team how to use it before customers do.
We help keep it working.
We check the tools, help fix problems and make the updates included in your plan.
A clear place to start
Give every inquiry
a clear next step.
Start with a focused setup. Add ongoing support or a custom project when you need it.
One business · One location
Lead-to-Estimate Setup
For businesses that already receive inquiries and need a better way to manage them.
$1,500
One-time setup · 50% to begin, 50% after agreed testing
- One lead capture form and sales pipeline
- Up to two salesperson calendars
- Basic lead assignment rules
- An estimate follow-up sequence
- Team tasks and reminders
- One training session and written handoff
- 14 days of fixes for the agreed setup
Optional ongoing help
Ongoing Support
Keep your system useful as your day-to-day needs change.
$299 / month
A monthly review and up to two hours of small changes or support
- Monthly system review
- Up to two hours of small changes or support
- Additional work scoped separately
Built around your needs
Custom Projects
For work beyond the focused Lead-to-Estimate Setup.
Quoted separately
A clear scope and price before work begins
- Websites
- Advanced lead routing
- Software integrations
- Custom automation projects
Software subscriptions and usage charges are outlined separately in your proposal. Paid advertising, full website rebuilds, advanced routing, custom APIs and historical data cleanup are outside the focused setup. We agree on deliverables, costs and acceptance checks before work begins. Taxes may apply.
Already have a website or business software?
We start with what you use today. We talk about what to keep, what needs to work together and what needs to change.
Talk about what you need ↗We understand the work behind the job
Built around
your day-to-day work.
We have worked in technology sales and home services. We know you have customers to call, estimates to send and jobs to finish.
We help answer simple questions: Who needs a reply? Did the estimate go out? Who should call next? Has the job been booked?
We mainly use GoHighLevel, a tool that keeps customer details, booking and messages together. We also look at the tools you already use.
Questions you might have
Before we get started.
What do you do for the monthly fee?
Optional Ongoing Support is $299 per month and covers a monthly system review and up to two hours of small changes or support. Additional work is scoped separately. Software subscriptions and usage charges are outlined in your proposal.
Do I have to replace the tools I already use?
Not always. You may keep the tools you use to schedule crews, send invoices or do your books. We check what can work together before we agree on the setup.
Will this bring me new customers?
A website gives people a place to learn about you and ask for help. These plans mainly help you handle those requests and follow up. Google Ads and Facebook/Instagram ads are available as optional services. Our fee and your ad budget are separate from these packages. Ongoing work to improve search rankings is also separate. We cannot promise a certain number of customers or sales.
Does our team still respond to customers?
Yes. Your team answers questions, gives estimates and agrees on the work. The tools can send agreed replies and reminders. These plans do not include a person answering your calls or messages every day.
How long does setup take?
We agree on the delivery schedule in your proposal. Work starts once we have the required access, business details and approved content. Missing information or third-party approvals can affect timing.
What is an AI helper?
It is software that can answer common questions through chat or incoming calls, using information you approve. We agree on what it can answer and when it should pass the question to your team. AI helper setup and service costs are quoted separately.
Start with a conversation
Tell us what takes
too much time.
We will spend 30 minutes talking about how customers reach you, how you send estimates and what is hard to keep up with.
- Tell us how things work today.
- Show us what you keep having to do by hand.
- We suggest what could help and what it would cost.
If we’re a fit, you’ll receive a scoped proposal.
Prefer email? [email protected]
Or tell us what you need using the form. Booking is optional.